Case studies
Case study: SARE for Norwegian - “I Am Flying” competition
One of the main reasons for cooperation between SARE and Norwegian airlines, established in mid-June 2009, was the expansion of e‑mail database owned by the marketer. This database has already been used for a couple of years to inform customers about new destinations, discounts, special offers and changes on the website.
E-mailing to Fotosik database
A travel publishing house Carta Blanca organized a photo contest on its Internet site in the frame of promoting interesting places in Poland.
Victoria`s Secret Newsletter
We have been emphasising that for a long time now: we do not recommend purchase of address databases. If what we need to do is just a single promotional mailing, and we are not too eager to develop our own subscriber list, the best solution would be to outsource the mailing to the database of a portal or specialised vortal. If in doubt, we recommend to use the expertise of an email marketing company or one of good media houses.
Zozoklub email marketing
Candies, lollipops, gummies, drops (sugar plums), and chewing gums are sold under Zozole trade mark belonging to Mieszko SA. Lately in cooperation with Hoop Company, a brand new product was introduced to the market – fizzy drinks.
